Case Study
The corporate identity of the Swiss Institute for Literature should be clearly expressed at its opening and the necessary communication measures should be effectively prepared.
int/ext Communications AG
St. Johanns-Vorstadt 22
P.O. Box
4004 Basel, Switzerland
Telephone +41 (0)61 264 88 00
Telefax +41 (0)61 264 88 01
E-Mail info(@)int-ext.com
Marketing Approaches, Product PR
Conceptual development of appropriate communication measures in the context of a marketing strategy. Implementation of relationship-building measures for mediators and customer groups as a complement to the product or service advertising strategy. Development and implementation of more dialogue, experience and information-oriented communication measures (e.g. events). Campaigns for special target groups (retail, influencers, specialist audiences etc.). Media work within the context of a marketing strategy (product/service PR).
Strategic Consulting
